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Ciao Surveys and Globalpark: technical collaboration brings mutual benefits


Ciao Surveys is one of Europe’s leading panel service providers and supplies market research institutions and companies with access to several million registered users in 25 countries. By surveying these panelists, the company’s customers obtain valuable information about the use and consumer preferences of their target groups and develop product and marketing strategies on the basis of this information. Globalpark is one of the leading providers of online feedback software in Europe today. Ciao Surveys has been using EFS Survey, Globalpark’s online survey software, to perform web-based surveys since 2001. Globalpark also provides the interface technology which efficiently links the software solutions of the two companies.


Background

Ciao Surveys conducts online user surveys that provide its customers with key data for important business decisions. Ciao Surveys offers its customers an extensive range of services for the professional implementation of surveys which, along with pure data collection, include the programming, translation and graphical layout of surveys. After conducting surveys, Ciao Surveys also processes the data and presents the results. Organizing, conducting and evaluating online surveys is optimally supported by EFS Survey. This software allows for both the flexible tailoring of the questionnaire layout to the customer’s design specifications and the translation of the questionnaires into other languages. The data collected during the survey can also be evaluated afterwards using this software.




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