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Customers

customer examples

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ACOSTA

"We want to take a qualitative and quantitative approach to our research and plan to use the new platform to build a branded community around Health and Beauty Care products."
Mark Pedote, Director of Research at Acosta

BAYER

“Globalpark is a reliable partner that stands out through professional technical expertise as well as stable and secure software solutions"
Wolfgang Stippler, Market and Opinion Research at Bayer

CIAO!

“An intensive development partnership has developed over the years in which Globalpark has demonstrated consistent customer orientation. This has resulted in solutions which have made our processes even more cost-effective.”
Nicolas Metzke, Managing Director at Ciao!

DAIMLER

“Globalpark continues to be a key partner for Daimler allowing us to involve our customers in product development and innovation”
Yvonne Meißner, Customer Research Center at Daimler

GFK

“I continue to be impressed with Globalpark’s offering, and their commitment to quality and to efficient research”
Thilo Lohmüller, Division Manager at GfK

HAY GROUP

“We have very complex requirements due to the nature of our international management relationships. Globalpark has proven to be a reliable partner, allowing us to streamline our feedback management processes for richer insights that better serve our clients.”
Andrew Tunnard, Global Operations Manager, Hay Group

IDG

“The software boosts the productivity of our market research activities and helps our group adapt its strategy to the changing market conditions in publishing.”
Matthias Teichmann, Head of Market Research at IDG

IP DEUTSCHLAND

“We were quickly able to set up a cell phone survey to provide our customer with valuable information on the user groups of a mobile portal. We will certainly use Globalpark’s mobile survey solution to carry out these types of innovative projects in the future.”
Sandra Schmidt, Market Research Project Manager at IP Deutschland

LUFTHANSA

“Combining the strong technical expertise of Globalpark and Lufthansa’s competence in manager training has helped boost innovations significantly.”
Dr. Sylvia Branke, Head of Manager Training at Lufthansa

LYCOS

“The detailed user structure survey using Globalpark software enables us to make extremely streamlined and accurate target group selections – essential for effective approaches and tailored media solutions.”
Marco Dohmen, Director of Sales and Marketing at Lycos

NINTENDO

“In an international comparison, we were very impressed with Globalpark’s technology in terms of its flexibility, user friendliness, integration options, cost efficiency, service and support “
Dr. Oliver Hugo, Senior Manager Market Analysis and Research Europe at Nintendo

ODC

”EFS 7.0 will help us keep our panel members engaged, by further integrating with mobile devices and enabling surveytainment.”
Conny Pfeiffer, Director of Project Managemenet at ODC

PEARL MEDICAL

“The market research model developed by Pearl Medical offers benefits both for BlackBerry users and the pharmaceutical companies involved. Without the innovative technological solutions from Globalpark, this market-leading service would not be possible.”
Chris Tobin, Managing Director at Pearl Medical Limited

PEARSON

“Globalpark has helped us revolutionize the way we communicate with our customers, allowing us to drive product innovation in collaboration with the teaching community. Working with Globalpark has enabled us to gain regular access to our core customers to carry out highly sophisticated and cost-effective research that drives decision-making at Pearson and Edexcel.”
Beatrice Ramelle-Rigollet, Market Research Manager at Edexcel

SONY MUSIC

“Surveytainment bridges the gap between in-person interviewing and independent survey taking. It’s no longer 8 people in a focus group…it’s thousands of active music consumers experiencing the song or video in their natural music-listening habitat: online, in their own homes and offices.”
Michael Pütz, Director Crm, Media Strategy and Research at Sony Music Entertainment Germany GmbH

TOUCHSTONE RESEARCH

“EFS stood out as a clear winner as the platform is extremely efficient, built to the highest standards and entirely customizable.”
Steve Burch, President of Touchstone Research

VFL GUMMERSBACH

"Globalpark has helped us get closer to our fan base, and provided the infrastructure to bring their ideas and feedback to life for a better overall fan, brand and club experience. Our fans have really taken to the community: the number of members continues to increase, but even more importantly the fans and the club have more regular and meaningful communications." Thorsten Hoenen, Marketing Director at VfL Gummersbach

WARNER

“The opinion of Warner Music’s customers is a determining factor in many of its business decisions. High requirements are placed on the quality assurance, flexibility and efficiency of a customer panel and the underlying software. With the panel technology from Globalpark we have found a convincing solution.”
Tim van Dyk, Director of New Business and Market Research at Warner Music

WINE INTELLIGENCE

“Globalpark has dramatically improved the efficiency and quality of our customer insight program. The personalized support provided by Globalpark has been second to none, and has enabled us to get much closer to our customer base.”
Paul Medder, Project Manager at Wine Intelligence

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