Dan Coates kicks off annual event with a State of Technology, Today session

The 15th annual CASRO Technology Conference, June 3-4 in NYC, is more important than ever, with technical advances changing the way we engage with customers and clients alike.
Don’t miss this event!
Find out more.

Nokia seeks to understand ‘Brand love’ through mobile research

February 23, 2010: For centuries poets and songwriters have been trying to discover what makes us fall in love. With an even taller order, Sabine Stork, Senior Partner at Thinktank International Research, has been trying to get to the heart of what generates positive emotion towards brands. At Globalpark’s forthcoming Mobile Research Conference in London on March 8th and 9th Sabine will reveal…

Read the entire press release

Globalpark UK appoints Shoaib Oosman as Sales Director

Globalpark, a leading provider of panel, community and survey software announced today that Shoaib Oosman has joined as Sales Director in the UK. For the past eight years he has been running his own very successful interim management company, helping IT companies expand into new territories, build teams and develop their businesses through sustainable growth strategies…

Read the entire press release

Coca-Cola uses mobile research to capture real time brand touch points

London 2nd March 2010: Delegates at Globalpark’s forthcoming Mobile Research Conference in London will be among the first to hear findings from a groundbreaking research project that could be the answer to problems that have previously challenged market researchers. Heval Ceylan, Experience Director at MESH Planning, will take to the stage with Linda Neville, Portfolio Planner at Coca-Cola, to share findings from a mobile research project they worked on last year. Using a three-stage approach they set out to elicit responses in real-time.
read more

Globalpark to premiere new mobile panel solution at upcoming Mobile Research Conference

February 16, 2010: Globalpark, a leading provider of panel, community and survey software, will introduce the first version of a new mobile panel solution at its annual Mobile Research Conference in London, March 8th.

Globalpark’s CEO Lorenz Gräf says: “What better venue to introduce our mobile panel solution than to an audience of mobile research experts from around the world?…”

Read the entire press release

Online panel reconnects Sony Music to music fans – Quirk’s Cover Story

Click here to access a PDF of the entire issue

Dr Liz Nelson – It’s time to rethink how we fuse results from different research methodologies

January 21, 2010: Dr. Liz Nelson is set to kick off a lively debate at this year’s Mobile Research Conference when she argues that the research industry needs to take a new approach to fusing mobile research findings with results from other methodologies.

Click here to read the full press release

Globalpark powers online faith community

December 17, 2009: Christian Research has chosen Globalpark to power its Faith Journey project, UK’s first comprehensive collection of the key motivators of individual’s religious beliefs. Christians are encouraged to tell their own story of how they came to faith, and use blogs, bulletin boards and chat rooms to connect with other members.
View the full announcement

Globalpark increases focus on Customer Advisory Panels and Communities with appointment of Boris von Heesen

London, New York October 21st, 2009 Globalpark a leading provider of panel, community and survey software announced today that Boris von Heesen has joined its management team. He founded Speedfacts Online Research, an innovator in the field of online panel research which was sold to Toluna in 2005…

Click here for the full press release

Globalpark celebrates 10 years of helping organizations gain insights that drive decision-making and bottom-line growth

Today Globalpark celebrates its 10th anniversary in the online feedback management business. On this day in 1999 Globalpark opened its doors and welcomed first customer, Daimler, who at the time also manufactured trains and airplanes. Globalpark built the Daimler T Panel, which brought together 35,000 participants to share their opinions and experience with travel, most notably around train seat design.

Click here for the full press release

Pearson Education and Edexcel select Globalpark to build an online teacher community, to improve educational-product effectiveness and reach

October 19th 2009: Pearson, the international education media company, uses Globalpark for product feedback and to track purchasing patterns. “Globalpark has helped us revolutionize the way we communicate with our customers, allowing us to drive product innovation in collaboration with the teaching community….”

Click here for the full press release

Mobile Research Conference 2010: prestigious speakers from academia and commerce come together to join the debate

September 30th, 2009 – Following the success of the 2009 event, the organizing committee of the Mobile Research Conference (www.mobileresearchconference.com) announces its line-up of prestigious keynote speakers at next year’s event on 8-9th March in London. Hosted by Globalpark, a leading provider of panel, community and survey software, the conference is the must-attend event for anyone interested in understanding this emerging research platform.

Click here for more info.

Click here for more info

Globalpark is ranked among the fastest growing technology companies in Germany

Click here for the full press release

In 2010, 60% of Fortune 1000 companies are expecting to have some form of online community for marketing use. What does this mean for you? A significant opportunity to get closer to your clients by helping them get closer to their customers! As a researcher, you are uniquely positioned to provide your clients instant, on-demand access to customers, with the ability to monitor behavior and sentiment over time.

Learn more and register!

Webinar series: the Payoffs of Proprietary Panels

The last installation of the five-part series focuses on automating and integrating your customer panels. We’ve learned the benefits, how to build a panel, engage members and incorporate social media… now, how to do it all efficiently!

Register now at globalpark.com/webinars

Globalpark and General Mills reveal how research communities can go viral

Globalpark and General Mills will take the stage at IIR’s The Market Research Event, October 18-21 in Las Vegas, to talk about taking research panel communities from advisory to advocacy.

For details: http://www.iirusa.com/research/symposia-four.xml

Forrester Research report (a $750 value!) and recorded webinar: Maximizing Consumer Insights

Get a free copy of the research report, and hear Forrester’s recommended steps for market researchers to maximize consumer insights in the down economy.

View the recording & download the corresponding report!

Forrester Research report (a $750 value!) and recorded webinar: Maximizing Consumer Insights

Get a free copy of the research report, and hear Forrester’s recommended steps for market researchers to maximize consumer insights in the down economy.

View the recording & download the corresponding report!

Globalpark powers online faith community

December 17, 2009: Christian Research has chosen Globalpark to power its Faith Journey project, UK’s first comprehensive collection of the key motivators of individual’s religious beliefs. Christians are encouraged to tell their own story of how they came to faith, and use blogs, bulletin boards and chat rooms to connect with other members.
View the full announcement

Globalpark is lead sponsor of August 13th BlogWell: How big brands use social media

August 13, 2009 in Minneapolis, MN: Learn how the biggest organizations succeed using social media with 8 practical, how-to case studies. You’ll learn everything including how to get started, how to get past roadblocks, and how to make your social media program phenomenal. Its your chance to ask questions, network with lots of smart people, and walk away with fantastic, actionable ideas for your social media programs.

For details: http://gaspedal.com/blogwell/

Globalpark Goes Mobile, In More Ways Than One

January 18, 2010: Globalpark, a leading provider of panel, community and survey software, takes the concept of mobile research beyond pure data capture.

Mobile research has long been heralded as a way to reach otherwise unreachable audiences, with more immediate, in-the-moment feedback. Now, Globalpark introduces a new feature that allows researchers to activate and monitor survey projects using their mobile phone: EFS Mobile Access (view the video here).

Click here to read the full press release

Globalpark to premiere new mobile panel solution at upcoming Mobile Research Conference

February 16, 2010: Globalpark, a leading provider of panel, community and survey software, will introduce the first version of a new mobile panel solution at its annual Mobile Research Conference in London, March 8th.

Globalpark’s CEO Lorenz Gräf says: “What better venue to introduce our mobile panel solution than to an audience of mobile research experts from around the world?…”

Read the entire press release

Ciao Surveys and Globalpark: technical collaboration brings mutual benefits

Ciao Surveys is one of Europe`s leading panel service providers and provides market research institutions and companies with access to several million registered users in 25 countries. The company has been using EFS Survey, Globalpark`s online survey software, to perform web-based surveys since 2001.

Learn more on how the cooperation of Ciao Surveys and Globalpark gains both companies a competetive edge.

Marketing Research Association: Annual Conference 2009 in Chicago, June 3-5

This year`s MRA Annual Conference will take place in Chicago (Marriot Chicago Downtown): “Learn from influential speakers who will discuss real business issues and network with peers who face the same business challenges. In just three days you’ll gain the knowledge you need to help your company deliver.”

Globalpark will be exhibiting at this event.

Globalpark speaking at Insight Summit, June 2-3, Thistle Marble

This year’s Insight Summit features speakers from BT, PepsiCo, Virgin Atlantic Airways
and more to illustrate how insights translate into successful business strategies.

Globalpark’s own Alex Osbaldeston will lead a discussion about market research
online communities, a growing way for organizations to conduct quant and qual research on-demand with fast, reliable results that drive customer loyalty, revenue and reach.

Find out more and register to attend Insight Summit 2009

CASRO Technology Conference, May 29-30, 2009, New York City

This year`s CASRO Technology Conference will focus on solutions to cut costs and improve quality. The event will take place at the Millennium Broadway Hotel in New York City on May 29 and 30.

Globalpark will be exhibiting at the 14th Annual Technology Conference.

Please find detailed information on the conference at www.casro.org

Circle Research has chosen Globalpark’s Enterprise Feedback Suite (EFS) for their growing online research service business. B2B market research specialist Circle Research has recently been identified as the UK’s fastest growing privately owned research agency by Marketing magazine and shortlisted as ‘Best New Agency 2008’ by the Market Research Society.

Read the complete press release here.

Interview with Lorenz Gräf

December 2009. Research magazine’s feature “If there’s one thing I’ve learnt…“ features career tips from research practitioners. The December 2009 issue speaks with Lorenz Gräf, CEO of Globalpark.

Click here for the full interview

Interview with Lorenz Gräf

December 2009. Research magazine’s feature “If there’s one thing I’ve learnt…“ features career tips from research practitioners. The December 2009 issue speaks with Lorenz Gräf, CEO of Globalpark.

Click here for the full interview

Globalpark Roadshow Scandinavia: Online Feedback Solutions 2009

In May Globalpark will visit Oslo, Copenhagen and Stockholm to present unique examples of state-of-the-art enterprise feedback solutions.

Join our 2009 Roadshow to get inspired and discover how online feedback impacts upon your performance!

Read on to learn more about Globalpark Roadshow Scandinavia 2009…

Former SPSS Marketing Executive to Drive Worldwide Marketing Strategy for Globalpark

Globalpark, the world’s leading supplier of online feedback and panel management solutions, announced today the appointment of Kelly Anson to Vice President of Worldwide Marketing. She brings over 15 years of hands-on experience in marketing strategy, new product development and industry research within business technology and consulting companies that serve Fortune 1000 corporations and public sector organizations.

Mobile Research Conference 2009: Presentations available for download

All presentations held at the Mobile Research Conference on Feb 16-17, 2009 in London are now available for download at the conference website. Additionally, along with abstracts of each session you will find a conference report with brief summaries.

Learn more at www.mobileresearch09.com.

Globalpark provides technological infrastructure for 2009 study of Outright consortium

Channel 4, QSoft Consulting, owners of the award-winning Gaydar portfolio of brands, Globalpark and Hitwise will announce the 2009 results of the UK’s biggest ever gay and lesbian lifestyle research programme on Thursday, April 2 2009. The consortium’s study, called Outright, uses quantitative and qualitative techniques to provide a powerful insight into the 21st century gay and lesbian marketplace and their behaviour towards brands.

Globalpark is providing the technological infrastructure for the 2009 study.

Learn more at www.prlog.org

Re:think 2009: The ARF Annual Convention and Expo, 3.30.09–4.1.09, New York City

Re:think 2009, the 55th Advertising Research Foundation Annual Convention and Expo, is where forward-thinking companies will gather for three seminal days on issues essential to advertisers, agencies, media and research companies.

On this occasion Globalpark US will be happy to present you the latest in online survey technology.

Please see www.thearf.org for details.

Globalpark takes it downtown!

Globalpark USA offices are relocating to the financial district in downtown Manhattan on March 1st. Please find us at 130 William Street, 6th Floor, New York, NY 10038, USA (view map).

Phone (+1-888-299-9422) and e-mail contacts remain the same.

Globalpark changes its legal structure

The partners of Globalpark GmbH would like to announce that they have taken the decision to convert Globalpark to a publicly registered company limited by shares (“Aktiengesellschaft”) with immediate effect. Dr. Lorenz Gräf has been appointed as Chief Executive Officer and Prof. Dr. Bernad Batinic as Chairperson of the Supervisory Board.

TFM&A – Technology for marketing & advertising (24-25 February 2009 Earls Court 2, London)

Globalpark UK will be exhibiting at TFM&A 2009, London. Due to the rapid growth of the show, UK’s largest integrated marketing solutions event will take place in Earls Court 2, South Hall.
In 2009, besides presentations of 200 suppliers TFM&A offers more than 50 free seminars.

To learn more about TFM&A 2009, please visist www.t-f-m.co.uk/

Mobile Research Conference, 16-17 Feb 2009 London

The Mobile Research Conference (MRC) will be the first industry event entirely dedicated to mobile surveys, connecting scientific research and best corporate practice. Learn about the latest developments, meet the people shaping today’s mobile research industry and challenge yourself with new ideas and insights for the future.
MRC 2009 is organized by Globalpark AG. The conference will be taking place at
the Royal College of Physicians in London (UK) on Feb 16-17, 2009.

Read more in our MRC 09 press release

Mobile Research: The future of fieldwork

Tim Macer, one of the keynote speakers at next month’s Mobile Research Conference, believes that the mobile phone will revolutionize self-completion surveys in the very near future because it offers the potential to address several challenges that market research companies face today. These include reaching representative samples, respondent engagement, turnaround times and cost.

Read the complete press release

The mobile phone: perfect for consumer research

Dr Liz Nelson, one of the keynote speakers at next month’s Mobile Research Conference, believes that the mobile phone is the ideal platform for consumer research. “The ability to access niche audiences, speed of response and the ability to share photos are just three of the benefits it offers.”

Read more in our press release.

CASRO Panel Conference, February 2 and 3, 2009 (New Orleans)

Globalpark US is looking forward to seeing you at this year’s CASRO Panel Conference in New Orleans (www.casro.org).
The following topics will be discussed at the conference:

• Survey Design and Data Capture Issues
• Recruitment Methods and Sources
• Sample Design and Sample Selection
• Emerging Types of Online Research

Click here to book a personal demonstration of Globalpark EFS.

Mplanet Conference, January 26 – 28, 2009 (Orlando, Florida)

Mplanet is an unparalleled concentration of marketing knowledge and business connections, brought together by the American Marketing Association and its partners: Bain & Company and the Wharton School of Business. Mplanet is a one-of-a-kind forum where B2B and B2C marketing leaders and luminaries will share the latest marketing thinking, ideas, innovations and their visions for tomorrow.

Globalpark will be exhibiting at Mplanet conference (www.mplanet2009.com).

To book a personal demonstration please make use of our callback form.

Globalpark supports DesignCamp Cologne 2009 (January 24th and 25th, Cologne, Germany)

For the first time DesignCamp will be held in Europe: The event takes place in Cologne, Germany (January 24th and 25th). About 150 participants will discuss a wide range of topics including architecture and web design.

Globalpark supports the event by sponsoring the dcc09-Reach-out-&Travel-Program, thus enabling participants from afar to join the barcamp.

Learn more about the barcamp at http://designcamp.mixxt.de.

GLOBALPARK INNOVATIONS 2008 – Focusing on the customer

At this year’s customer conference employees from various Globalpark departments held workshops for the first time to demonstrate how solutions in the Enterprise Feedback Suite (EFS) can be employed at companies and institutes to create innovative survey processes. Guests were able to compile a personal conference program from some 20 lectures and presentations in four parallel series of lectures with different focal points.

Learn more here.

Lycos Europe : User Structure Analysis based on EFS Survey

In 2006 Lycos Europe GmbH used Globalpark-Software to conduct a Europe-wide user structure analysis. A representative online survey with a weighted random sample of around 13,200
Lycos users facilitated a detailed investigation of customer potentials.

Learn more on how Lycos Europe conducted detailed knowledge about their users with EFS Survey.

Insight Show 2008 – Earls Court London, 18 & 19 November 2008

Globalpark will be exhibiting at this year’s Insight Show at Earls Court 2, in London, between 18st and 19nd of November.
The Insight Show 2008 is an exhibition and conference for buyers, users and commissioners of market research. Come and meet top industry experts who will help you stay ahead of the competition. The Insight Show 2008 is the only event supported by all major trade associations – MRS, AURA, AIMRI and ICG.

If you wish us to arrange a demonstration for you please complete our callback form.

Research & Results 2008, Munich, November 18th and 19th 2008

“Research & Results 2008” at M,O,C trade fair center in Munich, Germany has quickly become the most important fair venue of the German Market Research industry. Admission is free for registered industry experts.
Globalpark will be exibiting at this venue. To book a personal demonstration of EFS 6.0 on this occasion please use our call back form.

For detailed information on the fair please visit the organizer’s website.

MRA’s Fall Conference and Research Industry Forum 2008, Las Vegas

For this year’s Fall Conference and RIF on November 3-5, MRA promises interactive exercises, hands-on training and activity-based workshops.
The conference is held at JW Marriott Las Vegas Resort & Spa, Summerlin.

Globalpark US will be exhibiting at this event. To book a personal demonstration please make use of our callback form.

IIR: The Market Research Event 2008, October 13-16, Anaheim

The Market Research Event 2008 takes place at Disneyland Hotel located in the Disneyland Resort, Anaheim, CA. With seven concurrent symposia this conference for market research and insights executives allows you to design your own agenda. Please find the conference agenda here: www.iirusa.com.

On this occasion Globalpark US will be happy to present you the latest in online survey technology. To book a personal demonstration please make use of our callback form.

Insight Show 2008 – Earls Court London, 18 & 19 November 2008

Globalpark will be exhibiting at this year’s Insight Show at Earls Court 2, in London, between 18st and 19nd of November.

The Insight Show 2008 is an exhibition and conference for buyers, users and commissioners of market research. Come and meet top industry experts who will help you stay ahead of the competition. The Insight Show 2008 is the only event supported by all major trade associations – MRS, AURA, AIMRI and ICG.

If you wish us to arrange a demonstration for you please complete our callback form.

Online Marketing Düsseldorf (OMD), Sept 17th and 18th 2008

More than 10,000 visitors are expected at this year’s OMD. Since its debut in 2002 the fair has established itself as the main event for digital marketing in Germany. Globalpark will be exhibiting at this occasion.

Please find more information about the fair at the OMD-website.

AMA Marketing Research Conference, Boston, 14th-17th Sep. 2008

With highly interactive sessions including roundtables, panel discussions, user generated content and specialized breakout sessions the AMA conference for marketing researchers will address questions such as “What are people really thinking?” to refocus on the consumer.
Globalpark US will exhibit at the conference from September 14th to 17th in Boston, MA. If you wish us to arrange a demonstration for you please complete our callback form.

To learn more about the schedule please visit the
AMA website.

Enterprise Feedback Suite gets new release

With the release of version 6 of the Enterprise Feedback Suite, Globalpark is further enhancing its software products for Market Research, Human Resources, Marketing and Customer Relationship Management. EFS 6.0 is available since September 2008 and the upgrade is free of charge for licensed customers.

Read more here…

GLOBALPARK INNOVATIONS 2008 – Focusing on the customer

At this year’s customer conference employees from various Globalpark departments held workshops for the first time to demonstrate how solutions in the Enterprise Feedback Suite (EFS) can be employed at companies and institutes to create innovative survey processes. Guests were able to compile a personal conference program from some 20 lectures and presentations in four parallel series of lectures with different focal points.

Learn more here.

Leading global financial services company uses Globalpark software to gather online feedback

Globalpark UK Ltd. today announced that Citigroup has chosen Globalpark’s Enterprise Feedback Suite (EFS) to gather online feedback from their business customers worldwide. This alliance further demonstrates Globalpark’s ongoing strategy to supply the global market with leading edge Customer Experience Management software and services.

Read the complete press release

CASRO 13th Annual Technology Conference, New York, NY (June 26 – 27, 2008)

The Annual Technology Conference 2008 addresses important technology issues that impact your research business. Among others Globalpark US will showcase the latest in research technology at the venue, the historic Hudson Theatre at the Millennium Broadway Hotel, New York City.

For detailed program information visit www.casro.org/techform/2008-techconf.cfm

EFS Release 5.2

Version 5.2 of the Globalpark Enterprise Feedback Suite is available now. In this latest release, all Globalpark products have been completely renamed and have also been updated and improved significantly. In addition, common customer requests, such as adding scroll bars to the questionnaire design, providing drag-and-drop functions in the questionnaire editor, or the randomization of questions, have also been implemented in the software.

Read more…

Globalpark introduces discount for academic survey projects

Globalpark is offering a standard discount for its academic customers on all products not forming part of its Unipark program. Undergraduates, PhD students, university chairs, and institutes will receive a discount of 60% on the standard commercial terms and conditions for all licenses for EFS Panel, EFS Employee, EFS Leadership and their functional add-ons. For more information on this offer, please visit the Unipark website.