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PRESS RELEASE

Globalpark Goes Mobile, In More Ways Than One


January 18, 2010: Globalpark, a leading provider of panel, community and survey software, takes the concept of mobile research beyond pure data capture.

Mobile research has long been heralded as a way to reach otherwise unreachable audiences, with more immediate, in-the-moment feedback. Now, Globalpark introduces a new feature that allows researchers to activate and monitor survey projects using their mobile phone: EFS Mobile Access {view the video here}. The familiar interface will show research results-in-progress, and display field report details. Whole projects can be activated and deactivated by a mouse click.

In addition to the reporting application, the EFS platform is accessible by mobile web to send invitations and manipulate quotas.

Jörg Tschasche, Senior Project Manager at international panel leader Respondi, regularly checks on research projects while on-the-go: “Just last weekend, I used my iPhone to monitor and manipulate an important project. Globalpark makes it easy to manage my research, no matter where I am or what else I’m doing.”

Globalpark is hosting its second annual Mobile Research Conference on March 8-9 in London, focused on leveraging mobile phones for improved research processes and results. Visit www.globalpark.com or www.mobileresearchconference.com for details.





About Globalpark

Globalpark provides panel community and survey software that enables organizations to manage what matters across the enterprise. By capturing feedback and tracking behaviour of customers, employees and partners, they gain insights that drive better business decisions. By identifying and empowering influential advocates, they build reputation and extend reach.

Founded in 1999, Globalpark software is German-engineered and globally-tested by leading brands and top market research institutes, including: Continental, Daimler, General Mills, GfK, IDG, Nintendo, Sony Music, TNS and Warner Music.


Globalpark is staffed by renowned research pioneers, with offices across the US, UK, Germany and Austria.
For further information on Globalpark, please visit www.globalpark.com.

Contact
Kelly Anson, VP, Marketing
kelly.anson@globalpark.com
Tel +1 888 299 9422 x110

Copyright 2010 | Globalpark AG